IRVINE, Calif. (January 2016) – BoxLunch, a new gift and novelty retailer with a socially conscious business model, has opened its second Orange County location at Irvine Spectrum Center. Featuring a thoughtfully curated offering of licensed shirts, accessories, collectibles, home goods and gift and novelty items, BoxLunch aims to appeal to the civic-minded millennial who seek to share their affinity for pop culture with clever gifts to showcase their varied personal interests.
To fulfill its civic mission of “Get Some. Give Back”, BoxLunch will help provide a meal for every $10 spent in-store or online via its philanthropic partner Feeding America®. BoxLunch has set a goal to donate over 1 Million meals* this year to benefit the Feeding America nationwide network of food banks, which provides food and grocery support to more than 46 million Americans each year. The organization distributes food through 200 food banks and 60,000 food pantries and meal programs, supporting every community in the United States.
“BoxLunch is a great way to shop for unique novelty gifts and collectibles while supporting a wonderful cause,” said Easther Liu, chief marketing officer for Irvine Company Retail Properties.
BoxLunch has furthered its commitment to providing meals to those in need by donating an additional meal to Feeding America for every email address collected on the robust ecommerce destination www.BoxLunchGifts.com via its Million Meal Pledge program.
“Hunger is an issue that affects every community in the United States,” said Nancy Curby, Vice President of Corporate Partnerships at Feeding America. “With the dedicated help of partners like BoxLunch, who help to not only support our feeding programs but also spread awareness of the need, we can better serve the one in seven Americans who face hunger.”
“Our mission is simple, sell the best product, use our business to inspire and implement solutions to help fight the hunger crisis in America,” said Robert Thomsen, Vice President, General Manager of Merchandising and Marketing. “We have curated some of the most unique product offerings of licensed pop culture collectibles from hit movies and TV shows to your favorite local sports team. We hope your store experience makes you smile and inspires you to help make a difference.”
For more information on BoxLunch, Feeding America, visit www.BoxLunchGifts.com and www.feedingamerica.org
BoxLunch is located at Irvine Spectrum Center, between the Carousel and Giant Wheel Court, across from Planet Beauty and the Apple store.
About BoxLunch, LLCBoxLunch is a specialty retailer offering a curated collection of licensed pop culture merchandise. With every $10 spent across the retailers’ themed product offering of apparel, accessories, home goods, gift and novelty, and collectibles BoxLunch will provide a meal to a person in need through its philanthropic partnerships. To join the movement and help in the fight against hunger visit BoxLunch in-store or online at www.boxlunchgives.com to learn more on how you can get involved in your local community. BoxLunch is headquartered in CA and currently operates stores in CA., TX. and FL. For more information please visit our ecommerce website at www.boxlunchgifts.com, find us on Facebook or follow us on Twitter and Instagram.
About Feeding America
Feeding America is the nationwide network of 200 food banks that leads the fight against hunger in the United States. Together, we provide food to more than 46 million people through 60,000 food pantries and meal programs in communities across America. Feeding America also supports programs that improve food security among the people we serve; educates the public about the problem of hunger; and advocates for legislation that protects people from going hungry. Individuals, charities, businesses and government all have a role in ending hunger. Donate. Volunteer. Advocate. Educate. Together we can solve hunger. Visit www.feedingamerica.org, find us on Facebook or follow us on Twitter.
*$1 helps provide 11 meals secured by Feeding America® on behalf of local member food banks. Box Lunch guarantees a minimum of 1,650,000 meals (monetary equivalent of $150,000) to Feeding America and member food bank from Oct 14, 2015 date to Dec 31, 2016 date.
About Irvine Spectrum Center
Irvine Spectrum Center is one of Southern California’s most popular shopping, dining and entertainment lifestyle destinations, visited by more than 17 million people annually. The center features Nordstrom and Target, along with more than 130 stores, restaurants and entertainment venues, including the country’s most successful Improv Comedy Club, as well as Orange County’s most popular movie theater, a 6,400-seat, 21-screen movie theater with an IMAX screen. Recent additions include: CREAM, Pressed Juicery, BRIO Tuscan Grille, Del Frisco’s Grille, Umami Burger, TLT Food, LYFE Kitchen and Sports Authority. For more information, please visit ShopIrvineSpectrumCenter.com.