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poqetDONUTS Brings Custom Doughnuts to Orange County

Set to grand open at Harvard Place Shopping Center at 9 a.m. Nov. 14th, the first 100 guests in line will get a free doughnut

Irvine, Calif. (November 10, 2015) – Irvine-based poqetDONUTS, the first doughnut shop in Orange County to offer custom doughnuts alongside signature gourmet creations, will have its grand opening at 9 a.m. on Saturday, November 14th. The first 100 guests in line that morning will have the opportunity to enjoy a complimentary doughnut from poqetDONUTS’ unique signature flavors, including Avocado, Burnt Pistachio, Blueberry, Pumpkin Spice, Tiramisu, Nutella, Green Tea, and Butter Salt.

“We’re excited to bring gourmet doughnuts to Irvine,” said Easther Liu, chief marketing officer for Irvine Company Retail Properties. “We love that not only can you get really innovative flavors at poqetDONUTS, but you can also create-your-own one of a kind doughnut, too.”

Additionally, 10-percent of the day’s sales from 9 a.m. to 4 p.m. will benefit the The Irvine Public Schools Foundation, a non-profit organization that provides financial support and enrichment programs for the students of the 33 schools in the Irvine Unified School District.

Signature doughnuts will change seasonally and currently include:
Avocado, Maple Bacon, Campfire, PB & noJ, Cookies & Cream, Strawberry Fields Forever, Pumpkin Spice, Nutella, Tiramisu, Burnt Pistachio, Lemon Meringue – When life hands you lemons, make lemon meringue, Cherry Red Velvet, Blueberry, Black & White, Vanilla Latte, Green Tea, Butter Salt and assorted Vegan flavors.

“Currently, we have the opportunity to customize almost any food, from tacos to pizza, so why not allow the public to create their own doughnut?” asked Fenny Yan, owner of poqetDONUTS, who is also an Irvine resident. “We offer a range of glaze options and toppings to satisfy a variety of palates. I tell my guests if they don’t see something they like, to create something they love!”

Production of doughnuts is overseen by a team with more than 30 years of doughnut-making experience. At poqetDONUTS, the culinary team creates custards, fillings, glazes and batters with the great ingredients to ensure that her doughnuts maintain a level of quality that one would expect in a gourmet shop.

The name poqet, pronounced “pocket,” is derived from a folklore story of two best friends who met on a park bench daily to share doughnuts, which were kept in their pockets. The story of these “pocket donut” friends is placed on the wall inside the shop to provide a simple explanation of the name’s origins to guests.

poqetDONUTS is located at 17655 Harvard Avenue, Unit B, in Irvine (at Main). After the Grand Opening on November 14th, store hours will be 6 a.m. to 4 p.m. Sunday through Thursday, and 6 a.m. to 7 p.m. Friday and Saturday (on Grand Opening Day, November 14th, the store will open at 9 a.m.). For more information, visit www.facebook.com/poqetDONUTS or call 949-932-0800.

About Irvine Company Retail Properties
With three distinguished shopping centers including Fashion Island, Irvine Spectrum Center and The Market Place, Irvine Company Retail Properties also includes 36 neighborhood and community centers with a diverse mix of stores and restaurants. Irvine Company Retail Properties has recently welcomed several exclusive retailers to its portfolio, including Sushi Roku, TAPS Fish House & Brewery, Mendocino Farms, Nespresso, Urban Decay, SoulCycle, TLT Food, Urban Seoul 2.0, Del Frisco’s Grille, Babette’s and more. For more information, please visit ShopIrvineCompany.com.